The IntelliSite Security Series: Part 9

January 28, 2021 / AIhBMIoTMegaTrends SeriesSCaaSTechnology

Part 9: Emphasis on Data Privacy

In our last Megatrends blog post, we discussed responsive environments and intelligent spaces, and how the emergence of IoT has enabled the potential for any space to be a “smart” environment.” This week, we’ll be discussing how IntelliSite addresses the ninth topic in the Megatrends report: Emphasis on data privacy.

Data privacy has been a hot topic issue for the last several years, making it onto the world stage based on a number of high profile findings of improper data use by notable companies. For example, we’ve seen countless stories published regarding Facebook’s use of their users’ data, and how the company has been using it to sell to advertisers so they could strategically sell to consumers based on their website history and habits. Of course, Facebook isn’t the only big tech company doing this, there are plenty of others using consumer data without permission.

On the enterprise side, data privacy has become a core focus for a majority of organizations, and for good reason. There are never-ending examples of irresponsible use and storage of critical corporate data and personal information that have left this information exposed. Companies that have poor systems in place that compromise the integrity of its customers data could have disastrous business effects such as reputational damage, operational downtime, and legal action.

At IntelliSite, we take the privacy of our customers’ data very seriously. All of our solutions are built from the ground-up with security and privacy in mind. You might remember that we discussed this in part 2 of our Megatrends series around cybersecurity. In the post, we made the case that building security/privacy tools directly into the product instead of as an add-on after the fact translates to a more exceptional product with a seamless user experience.

Here are a few ways IntelliSite can help with data privacy needs:

  • IntelliSite’s privacy capabilities give our customers peace of mind on the safety of their data. In fact, we don’t store customer data on any IntelliSite servers so they retain control of their data at all times. With our IntelliCore AI-enabled software suite, we’re able to provide practical data privacy tools that can conduct tasks to obfuscate, de-identify, and encrypt the data, among others. For example, we provide facial blur on our AI platform for video footage to deter facial recognition of whomever comes in contact of our cameras.
  • Our privacy offerings are crucial for customers who are impacted by the EU’s enactment of the General Data Protection Regulation (GDPR), stating that any company operating in or with a company in the EU needs to be in constant compliance, or face steep fines. Easy in comprehension, but difficult in execution. With IntelliSite’s ability to collect, monitor, and analyze multiple data streams in real time, we are able to provide the necessary data management services that ensure our customers meet GDPR’s requirements.
  • With our edge computing capabilities, all the collection and analysis of our customers’ data is done before it reaches the cloud or wherever they store the data, meaning that IntelliSite has no presence within whatever environment our clients choose to store their data. Again, the customer has complete control over its data and isn’t locked-in to any data plan or agreement with IntelliSite. This is one of the ways IntelliSite differentiates itself from other offerings, which normally provide analytic capabilities in the cloud, enhancing the vulnerability to customer data throughout the pipeline.

As data continues to be the lifeblood of every organization, its privacy and protection will only become more critical.

To learn more about IntelliSite’s capabilities in data privacy, please visit our website, schedule a short demo, and/or contact an IntelliSite expert to get started today!

Next week in our IntelliSite Security Series, we’ll tackle the SIA’s 10th and final Megatrend topic, “Move to Service Models”…stay tuned!

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