Internet of Things (IoT) plays an integral part in our lives. In fact, IOT is already being used in many parts of your everyday life and you might not even know it. IoT, with its many different applications, impacts our buying patterns, protects our public use areas, streamlines daily activities and creates a connected experience that impacts each of us.
When IoT is applied to the private sector (i.e. home appliances, security systems, home electronics, etc.) individuals experience the benefits IoT within the comforts of their home to streamline their daily routine and become better connected. For example, a homeowner might control their house’s lighting, music, home security and appliances through the use of google home.
For marketers and manufactures of private sector IoT solutions, the amount of data available is considered gold. According to recent reports, the amount of IoT-related information collected in the background can be staggering. However, the collection of data is not without risk. The security of IoT-enabled home appliances is typically not enterprise ready and is vulnerable to cyber-attacks and a litany of privacy concerns.
Similar concerns regarding privacy in the private sector carry over when discussing industrial-IoT applications. Industrial applications that are surveillance-focused include the monitoring of public parks, a busy intersection or rural areas that are susceptible to illegal activity.
Industrial use of IoT is more mature and better equipped to address the privacy issues of a more cautious, knowledgeable and wary public. Industrial solutions require that IoT be enterprise-equipped to thwart cyber-attacks and that the technology that layers the IoT surveillance solutions addresses public privacy issues. IntelliSite, a leader of IoT applications works with city managers, local and federal law enforcement agencies, city councils and a variety of industry leaders across the nation. IntelliSite delivers enterprise-ready solutions that are secure and address privacy concerns. The underpinning technology that IntelliSite applies to protect privacy includes a combination of masking and analytics.
Masking: IntelliSite’s IoT surveillance solutions are often deployed adjacent to private property. For instance, a homeowner whose private backyard backs up to a public park could voice concerns when surveillance cameras are mounted to monitor the public use park. IntelliSite’s masking software captures the coordinates via GPS and hides each of the designated private areas regardless of how the camera is rotated. This level of technology ensures that the private backyard will be masked from viewing.
Analytics: IntelliSite’s layering of analytics to its surveillance solutions ensures that normal routines are not recorded. For instance, IntelliSite’s Remote Surveillance Units (RSU) use video analytics to identify more than 300,000 patterns of human behavior. Specifically, IntelliSite writes rules to identify suspicious behavior that is related to a crime. For example, when IntelliSite monitors for activity related to illegal dumping (i.e. look for a car parking, a person walking out of that vehicle, and dropping a piece of garbage.)
IntelliSite has become the trusted IoT provider for both the private and public sector. IntelliSite’s surveillance application was recently deployed across numerous locations throughout the City of Riverbank in Central California. The municipality deployed IntelliSite using funds under the city’s “Public Benefit Fund.” For the City of Riverbank, the Benefit Fund is focused on four expenditure categories: public safety, code enforcement, service enhancements and offsets to other departments for administration of the fund (finance). The adoption of IntelliSite’s cameras and camera services are included in the public safety and code enforcement category as the cameras can aid (and potentially deter) a number of law enforcement and code enforcement matters.
IoT will continue to mature and continue to play a huge role in both the private and public sector. To understand the latest advancements of IoT and how companies, utilities and municipalities are leveraging IoT, visit www.intelliSite.io.